• Systems
  • Clients
  • The Self Portraits
  • Bio
  • #Animation
  • #Sketch
  • #Linework
  • Print Club

PALESA

  • Systems
  • Clients
  • The Self Portraits
  • Bio
  • #Animation
  • #Sketch
  • #Linework
  • Print Club

UBS x THE NEW YORK TIMES

UBS x NYT

Six animated portraits featuring Osnat Michaeli, Ginger Krieg Dosier and Marc Zornes, for the conversation

"Tackling the Climate Crisis With the Visionaries of Tomorrow"

AMAZON ALEXA X THE NEW YORK TIMES

“Alexa, play The New York Times Briefing.”

Strategic visual humanization of multi-modal AI interfaces for a global New York Times narrative campaign.

Translating complex voice-tech capabilities into a tactile, trustworthy human signature.

1919 INVESTMENT COUNSEL

Identity Architecture for National Finance

Architecting a comprehensive Identity System for a leading national investment firm. This project involved the creation of 100+ bespoke hand-drawn staff portraits, providing a unified, approachable face for a high-status corporate entity. By replacing generic corporate imagery with a consistent 'Human Signature,' We established a unique brand layer of trust and professional gravity.

Key Specs:

Large-Scale Identity Mapping: Execution of 100+ unique assets within a single, cohesive visual framework.

Corporate Humanization: Translating the elite financial sector into an accessible, human-first digital presence.

Systems Management: Strategic delivery of a high-volume asset library for national office use.

THE CODE

Bespoke album and single cover art for the Blue Electronica project, featuring a suite of hand-drawn motion assets and still portraits.

Translating the structural complexity of electronic sound into a high-fidelity visual signature that grounds digital music in authentic human provenance.

RELIGION & POLITICS

High-fidelity graphite portraits and process sketches of iconic sociopolitical and theological figures, including Ruth Bader Ginsburg and Katie Geneva Cannon.

Providing a dignified manual witness to legacies of global influence, translating complex historical narratives into a trusted and authoritative visual architecture.

The New York Times Editorial

Providing strategic visual anchors for one of the world’s most prestigious and high-frequency editorial platforms. My work for The New York Times focuses on translating abstract, complex social and technological narratives into a tangible visual language that maintains intellectual and aesthetic excellence under rigorous daily deadlines.

Key Specs:

Narrative Agility: Proven ability to synthesize dense reporting into evocative, high-impact imagery.

Global Brand Stewardship: Maintaining visual integrity for a world-renowned identity across diverse digital verticals.

Rapid Deployment: Consistent delivery of high-quality assets within intensive editorial sprint cycles.

ADDLESHAW GODDARD

Strategic hero assets and institutional portraiture developed for the international law firm’s global branding.

These hand-wrought signatures serve as the high-status human anchor within an AI-assisted visual system.

ESSENCE POWER 40

Power 40 2024

A suite of high-fidelity hero portraits commissioned for the Essence Power 40 celebrating global leaders, innovators, and cultural icons.

Providing a definitive human signature and manual witness to a landmark archive of institutional power and influence.

THE CUT - HOW I GOT THIS BABY

A strategic suite of 40+ high-fidelity hero assets created for The Cut’s anonymous editorial series on the structural and emotional nuances of modern motherhood.

These manual translations serve as the definitive human signature, providing a trusted, organic anchor for the publication’s high-traffic digital narrative.

TIFFANY

Tiffany & Co.

A high-fidelity hero commission for Tiffany & Co., reinterpreting the iconic Blue Box through a feminine lens to celebrate the brand’s 200-year history.

SMITH COLLEGE

Smith Magazine quarterly, celebrating the 150th anniversary of Smith College.

One of four commemorative covers, design by Pentagram.

WEALTHSIMPLE GIVEBACK

INTRODUCING

Wealthsimple Giveback

Open a Wealthsimple RESP and help another child access education.

Creative team & Direction Joonas Virtanen & Willa Gross at Wealthsimple

Photography by Ryan Slack

HAWAII LIFE

A series of 33 graphite portraits commissioned for (HL1 Magazine issue 6) to profile key figures in Hawaii’s luxury real estate and lifestyle sectors.

These hand-drawn assets serve as a high-contrast visual anchor for the publication's print and digital layouts.

BLEACHER REPORT

High-velocity hero animations and a suite of "Deadly Duo" character portraits for Bleacher Report’s global NBA and NFL digital campaigns.

Capturing the mechanical energy of elite athletics through a hand-wrought motion system that anchors high-speed sports data in an authentic human signature.

WEALTHSIMPLE MONEY DIARIES

Wealthsimple Magazine

Money Diaries

Illustrating contemporary pop culture figures for interviews exploring their financial identities.

Pride novel for HarperCollins

Original character Illustrations for Ibi Zobois YA Novel 'PRIDE'

A pair of high-fidelity hero character illustrations and endpaper assets developed for Ibi Zoboi’s Pride, a landmark YA novel published by HarperCollins. Cover design from Jenna Stempel Lobell and relief art from Billelis

WITHIN THESE WICKED WALLS FOR MACMILLAN

MACMILLAN

WITHIN THESE WICKED WALLS

A novel by Lauren Blackwood

Cover design by Kerri Resnick,

Custom character illustration and promotional assets for the fantasy novel Within These Wicked Walls by Lauren Blackwood.

High-contrast graphite visuals created to define the aesthetic tone and character identities for a major literary launch.

FORBES HEALTHCARE SUMMIT

A series of professional graphite portraits featuring global healthcare executives, medical researchers, and industry innovators.

High-fidelity visual assets designed to provide a cohesive and prestigious identity for a premier corporate summit.

CUTS BOTH WAYS

Original character portraits for Candice Brathwaites novel

‘Cuts Both Ways’

ESPN

'Serena's Best On-Court Fashion' feature story

THE NEW YORKER

Barbara Smith portrait for The New Yorker

FORBES X JP MORGAN

ALIBABA

Graphite portrait illustrations commissioned for the Alibaba Digital B2B Outlook 2022 report.

Standardized visual assets created to profile diverse business leaders and entrepreneurs within the global trade ecosystem.

THE GUARDIAN - COTTON CAPITAL

A suite of graphite portraits, architectural sketches, and motion assets for The Guardian’s investigative series on the origins of the global cotton trade.

Detailed visual documentation designed to provide a somber and objective human context to complex historical and industrial data.

KKW FRAGRANCE

Original concept graphite illustrations and structural sketches for the Kim Kardashian West x Kris Jenner fragrance collaboration.

Tactile visual assets created to translate a high-end beauty product narrative into a clean, organic digital brand identity.

HISTORY VS WOMEN FOR MACMILLAN

A collection of 25 graphite character portrait illustrations for the Anita Sarkeesian and Ebony Adams book History vs Women: The Defiant Lives that They Don't Want You to Know.

A consistent visual system developed to document and celebrate historical narratives for a global educational audience.

Macmillan.

LAND SEC

Detailed architectural and amenity illustrations for Landsec’s Portland House refurbishment brochure in Victoria, London.

Hand-drawn visuals created to communicate the sustainable design, shared spaces, and human-centric features of a landmark corporate development.

REBEL GIRLS

Graphite portraits featuring Oprah Winfrey, Chimamanda Ngozi Adichie, Nina Simone, and Brenda Fassie for the Goodnight Stories for Rebel Girls book series.

A consistent visual system developed to document and celebrate influential global figures for a worldwide audience.

THRIVE MAG

Philosopher portraits for Thrive Magazine

Creative direction by Jeremy Van Bedijk

Two series of graphite philosopher portraits including Simone de Beauvoir, Friedrich Nietzsche, Marcus Aurelius, Aristotle, Socrates, Marshall McLuhan, and Ludwig Wittgenstein for Thrive Magazine.

Detailed visual renderings designed to provide a cohesive and high-status identity for editorial features on communication and philosophical thought.

SZ FAMILIE MAG

A collection of graphite illustrations for SZ Familie Magazine detailing motherhood and family life.

Functional visual assets created to anchor parenting narratives in a clear, hand-drawn aesthetic.

GIPHY

Animations for a commissioned Giphy sticker pack for mobile.

A commissioned Giphy sticker pack featuring animated graphite portraits of cultural figures including Rihanna, Lady Gaga, Steve Buscemi, Adele, and Frida Kahlo.

High-frequency motion assets created to translate hand-drawn portraiture into a functional digital communication format for mobile platforms.

SMITHSONIAN MAGAZINE

Portrait for Smithsonian Magazine’s 50th anniversary feature on Maya Angelou’s I Know Why the Caged Bird Sings.

Byline portraits of key cultural and historical figures including Oprah Winfrey, John Lewis, Natasha Trethewey, and Isabel Wilkerson.

SQUARESPACE

Animated self portraits for the Squarespace ‘dream it’ campaign as seen across London & NY transport.

AARP - THE GIRLFRIEND LETTER

Graphite and color-accented portraits featuring Ruby Dee, Chimamanda Ngozi Adichie, and Betye Saar for the AARP - The Girlfriend Letter community.

A consistent visual identity developed to anchor community-focused editorial narratives for a high-traffic digital platform.

GUCCI

A bespoke hand-drawn animated rendering of the iconic Gucci bag, commissioned for the #GucciGram digital collaborative project.

AMAZON PRIME X GUARDIAN LABS

A series of graphite illustrations for the ‘How to solve a Murder: a detective's dilemma’ campaign, created in collaboration with Guardian Labs for the Amazon Original series BOSCH.

Detailed visual assets designed to anchor immersive true-crime narratives within a prestigious editorial and streaming partnership.

ELLE MAG

Illustrating Lily Coles ‘letter to my younger self’

An animated graphite portrait of Lily Cole commissioned for her featured ‘Letter to My Younger Self’ in ELLE Magazine, designed to add a personal, hand-drawn depth to a high-status editorial narrative.

NIKE

A series of graphite-illustrated basketball looks and apparel concepts developed for a Nike internal design review.

Technical sketches created to provide a human-centric, hand-drawn layer to the product development and brand identity process.

NETFLIX

Portrait illustration series

A land divided from Fauda on Netflix for Atlantic: Rethink

“The Israeli-Palestinian conflict represents one of the most fraught political issues in the Middle East, with no clear end in sight. Here’s what the struggle looks like through the eyes of those who’ve lived it.”

A graphite portrait series commissioned for the Atlantic: Rethink feature on the Netflix original series Fauda.

OUIDAD

‘What’s your curl type?’

Hair type illustrations for ouidad.com

UBS x THE NEW YORK TIMES

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AMAZON ALEXA X THE NEW YORK TIMES

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1919 INVESTMENT COUNSEL

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1919 website portraits_crop.jpg

THE CODE

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RELIGION & POLITICS

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The New York Times Editorial

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ADDLESHAW GODDARD

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ESSENCE POWER 40

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THE CUT - HOW I GOT THIS BABY

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TIFFANY

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SMITH COLLEGE

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WEALTHSIMPLE GIVEBACK

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HAWAII LIFE

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BLEACHER REPORT

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WEALTHSIMPLE MONEY DIARIES

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Pride novel for HarperCollins

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WITHIN THESE WICKED WALLS FOR MACMILLAN

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FORBES HEALTHCARE SUMMIT

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CUTS BOTH WAYS

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ESPN

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THE NEW YORKER

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FORBES X JP MORGAN

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ALIBABA

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THE GUARDIAN - COTTON CAPITAL

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KKW FRAGRANCE

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HISTORY VS WOMEN FOR MACMILLAN

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LAND SEC

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REBEL GIRLS

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THRIVE MAG

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SZ FAMILIE MAG

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GIPHY

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SMITHSONIAN MAGAZINE

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SQUARESPACE

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AARP - THE GIRLFRIEND LETTER

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GUCCI

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AMAZON PRIME X GUARDIAN LABS

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ELLE MAG

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NIKE

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NETFLIX

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OUIDAD

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